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BSNL Allowed Unlimited Free Night Calling to Rejuvenate Business

Bharat Sanchar Nigam Limited Indian Company decided to Introduce Unlimited Free Nights Calls From Landlines at Night form 9pm to 7am  to rejuvenate the business of telecom Company. BSNL is among one the most reputed telecom company and are the leading service provider of broadband and fixed telephone. But recently company is decreasing its strength because of Tough competition from other private companies. so they have decided to take step to generate the business again and this free calling feature will surely boost company business.

BSNL Allowed Unlimited Free Night Calling to Rejuvenate Business

BSNL Unlimited free calling 9pm to 7am

The scheme would be operational between 9 PM to 7 AM and would cover all type of connections, BSNL said in a statement. “BSNL has introduced unlimited free calling during night hours from its landline phones to all landline phones and mobile phones of all service provider’s network on all India basis from 1st May,” BSNL said.

“We hope to resurrect our fixed-line business and we hope that it will attract customers back to fixed-line,” Anupam Shrivastava, chairman and managing director of BSNL, told HT. “There will be some impact on revenues, but with only 10% calls made at night, it may go up to 15% with the offer. However, if we are able to add more customers, then, it is worth the attempt.”, told Hindustan times.

As per latest Trai data, BSNL which dominates landline market was the biggest loser of fixed-line customers in February while Airtel emerged as top gainer. The company had over 1.66 crore landlines at the end of February. Even after losing 162,556 landline customers in February, the company dominated the market with 62.26% share. told times of India.

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