Well, reports are coming that the Modi Govt. Spent over Rs 4,300 Cr on advertisements and publicity through different media and other techs. You all should know that the government did spend a lot on advertisement even an activist of RTI confirmed that on Monday. Some reports are saying that a Mumbai based RTI activist Anil Galgali had sought details from the center’s Bureau of Outreach and Communication (BOC) on all spend on advertisement and publicity in all media since the present government assumed office.
Sources are saying that the reply was provided by the Financial Advisor, BOC, Tapan Sutradhar on the expenses incurred since June 2014. The whole accounts were showing spends, but owing to all-round criticism of the government, there was a reduction and almost Rs 308 crore in 2017, said Galgali. Also, some reports are saying that the government had spent 424.85 crores in print publicity in between June 2014 to March 2015.
Also, the did spend Rs 448.97 crore on electronic media and Rs 79.72 crore on outdoor publicity and it is total of 953.54 crore. Also, the sources are saying that in the next fiscal 2015-16, the spending increased for all media. These included, Rs 510.69 crore on print media, Rs 541.99 crore on electronic media and Rs 118.43 crore on outdoor publicity, or a total of Rs 1,171.11 crore.
Reports are confirming that 2016-17, the expenditure incurred on print medium dropped (yet higher than the first year June 2014-March 2015), to Rs 463.38 crore. Also, the electronic medium it increased over the previous year to Rs 613.78 crore, and increased to Rs 185.99 crore on outdoor publicity, totaling to Rs 1,263.15 crore. You all should keep that in mind that this advertisement cost is more than enough.
