Attacking the grooming industry and expanding its product portfolio, Xiaomi India has launched the Mi Beard Trimmer, its latest product in the Indian market on Tuesday. The company made the announcement in a 3 minute and 47-second long video on Mi.com. The launch comes just a day after Xiaomi posted teasers about the launch of the Trimmer on its Twitter account. The Mi Beard Trimmer is likely to be one of the five announcements that Xiaomi is planning to make this month. The five surprises or announcements are part of the celebration that Xiaomi is holding to mark five years in the Indian market.
HIGHLIGHTS
- For the first time that Xiaomi brings a grooming product in the country.
- It is the Mi Beard Trimmer.
- The Mi Beard Trimmer has launched in India for Rs 1,199.
Mi Beard Trimmer
Xiaomi has priced the Mi Beard Trimmer for Rs 1,199. Interested buyers can head to Mi.com to pre-order the trimmer. According to Xiaomi India Managing Director Manu Kumar Jain, it appears that Rs 1,199 is a discounted price from the actual Rs 1,599 amount. Xiaomi has designed this product in India, for India. This also means that it is not available in any other market across the globe.
The Mi Beard Trimmer comes with a 20 settings dial and two beard combs that give you a total of 40 length settings to choose from. Users can also tweak and chose one length from the 40 available length options to trim or style their beard. Taking a look at the built quality, the blades of the trimmer are made of stainless steel. The listing page also revealed that users will get 90 minutes of run time on one full charge. It comes with a 5V charger and takes two hours to charge from 0 to 100 percent. Xiaomi also claims that the trimmer will come with fast charge where a 5-minute charge will provide 10 minutes of use.
The trimmer will come with an LED indicator to inform users about the battery level. Users can use it in both, a corded mode while charging or a cordless mode. The company has rated the Mi Beard Trimmer to be IPX7 when it comes to waterproofing.
Xiaomi India claims that the Trimmer “can withstand submersion in water for up to 1 meter for 30 minutes making it fully washable. Besides, an easy-to-use travel lock makes Mi Beard Trimmer an ideal inclusion in every toiletry kit. The quad-edge design allows for a secure grip while giving the trimmer a refreshed look that breaks the clutter.”
The company says that the quad-edge design offers a good grip on the trimmer, and its slip-proof texture adds to the overall trimming experience. It also sports a travel lock to ensure that it does not turn on and run out of battery.
