In September last year, OnePlus announced plans to enter the smart TV segment. Called as ‘OnePlus TV’, the upcoming device was promised to deliver “premium flagship design, image quality, and audio experience.” While OnePlus is yet to reveal an official launch date, tipster Ishan Agarwal has tweeted that the OnePlus TV is “not very far away.”
HIGHLIGHTS
- OnePlus TV tipped to launch soon.
- OnePlus TV may not come with OLED display.
- OnePlus CEO Pete Lau previously anticipated a mid-2019 launch for the OnePlus TV.
- OnePlus TV will be offered in a total of four screen sizes in all its global markets.
- Just like Oxygen OS for its phones, there will be unique Android-based software powering the OnePlus TV.
- On Tuesday OnePlus reveals some more details about the OnePlus TV.
- OnePlus TV will launch next month, September.
- Rumours suggest that the OnePlus 7T series will launch on September 26 in India.
He said in a tweet earlier this week, “Have some good news for you all: The OnePlus TV is not very far away, at least according to one source. The launch might be soon, so stay tuned. I have very high expectations from it, what about you?”
OnePlus is aiming to please big screen lovers
He also pointed out that OnePlus TV may not come with OLED panels, considered to be more premium and better than current LED panels.
He further added, “But since I don’t think it will be OLED, I would personally not buy it. I just love how good my LG C8 OLED is and the next TV coming to my home has to be OLED. I still think that in case you are looking for Premium TVs- Sony and LG are the best ones.”
OnePlus TV will be a unique Android TV
It seems just like the Oxygen OS makes the OnePlus phones special, there will be unique Android-based software powering the OnePlus TV.
Last year CEO and founder Pete Lau said that the company’s new smart TV will leverage Artificial Intelligence and next-generation 5G connectivity. Since the announcement, OnePlus has indeed forayed into 5G with OnePlus 7 Pro. It also hinted that OnePlus’ smart TV will offer premium design but will remain affordable.
OnePlus had said, “It is a natural extension for OnePlus to address gaps in the television industry, which it tackled in the smartphone market – balancing high-quality hardware with the latest in technology, developing a seamless user experience, and crafting hardware that is minimalistic and timeliness in design.”
OnePlus TV may launch in late September
It’s not something that is confirmed right now this way or that. It is possible that the OnePlus TV and the OnePlus 7T may launch at the same time. Or it is possible that both may get different launch events. It all depends on when the products are ready.
In a follow-up tweet, Agarwal speculates that the OnePlus TV will not come with an OLED display, so it seems unlikely that the company is looking to take on premium players like Samsung, Sony, and LG.
OnePlus TV Price
Given OnePlus’ disruptive nature, the company could be aiming to launch an affordable OnePlus TV to take on Xiaomi’s Mi TVs instead. Xiaomi launched its first Mi TV in India back in February 2018 and has since expanded its lineup in the country. The company revealed last month that it has sold 2 million Mi TV units in India.
OnePlus has already confirmed that India will be among the first few markets to get the OnePlus TV. The company has also revealed that the OnePlus TV will be sold on Amazon India whenever it launches, which makes sense since the e-commerce platform also sells OnePlus smartphones.
OnePlus TV Specifications & Features
The OnePlus TV is still largely a mystery with no information regarding its design or internals. Based on past rumors, the OnePlus TV will not only be a smart TV but may also act as a smart hub for homes. This seems to suggest that the OnePlus TV could come with a voice assistant and will integrate seamlessly with OnePlus devices. It is also speculated that the OnePlus TV will run on a version of OxygenOS with features similar to Android TV OS.
Pete Lau said, “For most of us, there are four major environments we experience each day: the home, the workplace, the commute, and being on-the-move. The home – perhaps the most important environment experience – is just starting to enjoy the benefits of intelligent connectivity. Something that seems as simple as displaying the photos from your mobile phone to a television is still difficult to achieve. With the development of AI technology, our imagination is endless – and we are looking forward to the future.”
