Baahubali: The Beginning after getting successful worldwide, renowned filmmaker S S Rajamouli and Arka Media works announced a partnership with leading character entertainment company Graphic India on Wednesday.
Graphic, currently in production on a number of digital comics and mobile shorts which will be released later this year, is working on various trans-media opportunities and partnerships for the film property across gaming, digital content, novels and merchandise.
“Extending the world of Baahubali beyond movies allows us to reach a larger audience and that is really exciting for me,” said director SS Rajamouli. “We are happy to be collaborating with Graphic India who I believe have the best knowledge and experience in this space”.
The Co-Founder and CEO of Graphic India, Sharad Devarajan said The epic storytelling and innovative visuals created by SS Rajamouli have attracted millions of fans, including Tollywood Actors, and the future of Indian cinema shall now always be defined as ‘before Baahubali’ and ‘after Baahubali’.
SS Rajamouli also announced that Shooting of the sequel ‘Baahubali: The Conclusion’ is undergoing and likely to finish in August or September, ahead of a probable release in late 2016 or early 2017. The two films together have a production cost of US $50 million.
Through comics and animation, millions of fans will finally be able to experience secret stories and hidden legends about the world and characters from Baahubali.
The big news is out! We’re teaming with @BaahubaliMovie to explore the universe of #Baahubali!! pic.twitter.com/u3EwKtUdBx
— Graphic India (@GraphicIndia) February 3, 2016
