Instagram is a platform for all. Whether you are a businessman or an influencer, Instagram can surely help you to get more exposure. However, one important aspect to consider in this platform is its engagement.
If your Insta Handle engagement goes down, it is likely to affect your follower count and recognition. If you are here with a similar issue of engagement, then this place can help you with it.
That’s because today, we will be mentioning some of the tips that can increase your Instagram engagement. So, let’s begin.
7 Tips to increase Your Insta Engagement
As an Instagram user, you need to keep track of numerous factors while uploading posts. The platform can be very competitive as you struggle to gain more followers and likes.
However, there are some helpful tips that have been followed by major accounts to increase their engagement. To help you out with that, we have mentioned some tips and tricks below:
Maintain Post Consistency
You need to consider a very important factor, i.e., consistency. If you are not consistent with your Instagram posts, then this is your time to do so. Regular posts are an important part of increasing engagement on your Instagram account. You will notice that accounts with a large follower base post regularly.
An example would be National Geographic’s official Instagram account, which posts regularly around 5-7 times. With that being said, they have over 140 million followers and counting.
Hence, it is clear that posting daily content can help you get better exposure and more engagement. Try to increase your per day posts, and you will surely note a lot of improvement in the coming days.
Create Visual Content
Instagram is entirely focused on visual content as a platform. People love the creative, artistic, authentic, and aesthetic visuals on their feed. Hence, you can increase engagement by increasing the appeal of your photos and videos.
If your videos are visually appealing or attractive, people are going to watch them more, and as a result, you can go viral. Viral content is likely to give you the recognition that you deserve.
Now, if you are out of ideas to create such content, then there are various options to choose from. One of them includes using applications to create attention-grabbing videos for Instagram.
With these apps, you are likely to get all the necessary elements required for a viral video. You can use them to get better results with time. So yes, concentrate more on visually appealing content, and you will note the engagement taking a surge.
Use Hashtags Generously
And of course, how can we forget about hashtags when we are talking about Instagram engagement? There are various factors to consider with hashtags on Instagram. First, you have to be considerate of the hashtags you are using.
Make sure that you do not use the very normal ones as it will have a lot of posts combined with it. Instead, you can try mixing two hashtags and see if it works.
Another thing that needs to be considered is overstuffing. Even though Instagram allows about 30 hashtags, do not exceed more than 11.
On average, keep the count at 7. That’s because overstuffing the posts with hashtags might look very unprofessional or unappealing.
So make sure to keep it minimal but choose the right ones. If properly placed, even one hashtag will help you increase your Instagram engagement on so many levels.
Add Some Fun for the Followers
People use Instagram as social media, and what’s social media like without fun? You are likely to get more exposure if you prepare fun content on your handle.
Currently, Instagram has a platform called reels. You can focus on making engaging and fun reels to get the attention of the audience. Now, you can add fun as per your genre. If you are into dance or music, you can add some fascinating and attractive dance moves.
Also, you can make videos on trends. Suppose a particular tune is trending in your country. Make sure to make a reel or some related content of it. Once you do so, you will see your handle getting more recognition.
Create Shareable Content
What is the use of uploading posts if they are not engaging or shareable? With consistency, you have to consider the content quality. If the quality is not good, nothing will work.
You have to keep numerous entities in mind like music, concept, visuals, etc., to deliver shareable content. Besides, you might get attention from influencers. If they share your content, then the exposure can be pretty good.
Post at the Right Time
Another very important factor that we all tend to forget while uploading an Instagram post is the time. Certain time slots can surge up your engagement to a greater extent. Thus, if you try to upload the posts within the given period, then you are likely to gain more followers.
If you notice some handles with a large number of followers, you will see that they upload their content on a particular time slot. Therefore, implement the same for your Instagram handle to increase your chances of getting more exposure.
This point is ignored by many people as they are not familiar with it. However, just like all the other factors, time is an essential entity.
Interact with the Community
As an influencer, you need to be very interactive with your community. For that, you can try going to live or utilizing IGTV. In addition to that, you can try wooing them with scenes, contests, and takeovers so that they stay engaged on your page.
One of the most effective ways to be thankful and interactive at the same time is through giveaways. Not only will it increase the involvement of your audience, but your Insta engagement will also be enhanced.
Conclusion
To summarize, these were some of the tips that might help you to get better engagement with your Instagram handle. Starting from the top, you need to focus on the content, timing, hashtags, and visuals.
In addition to that, you need to be more regular, consistent, interactive, fun, and precise with the posts. Increasing engagement on your Instagram will help you monetize your profile and generate unlimited ads via collaborations and sponsorships.
